This billing and revenue management software uses Unless to promote its yearly Summit in Amsterdam to customers. The events are targeted at large enterprises that want to share learnings on sustainable growth as well as billing and revenue best practices. They personalize their headline depending on the customer’s location and industry.
Recipe
Get more customers to attend your events with personalization
Use location-based personalizations to get more of your customers to attend your events.
Related content
Highlight webinars and support docs for existing customers
Your existing clients have needs too. Keep them up to date with webinars and support docs.
Nudge customers with personalized offers to renew or upgrade
Personalize the messaging on your website to encourage your customers to renew their plans.
Upsell and upgrade existing customers with personalization
Increase your average CLV (customer lifetime value) with these personalizations.
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